QR Code for Facebook Page: A Complete Guide

A Facebook QR code is an advanced QR code solution that automatically opens the Facebook app once scanned using a smartphone.

This will direct your scanners to your Facebook page online automatically, so you won't have to search for it manually on the app.

For every business to grow and flourish, one should be tech-savvy when it comes to marketing on social media, especially on Facebook.

If not, you are already missing out on an affordable, easy hack to grow your Facebook reach, engagement, and overall performance.

That being said, even half of the customers today are actively engaging on Facebook.

With a whopping 4.5 billion people using the internet and 79 percent of Americans active on social media, any campaign run online can reach a broader audience. One way to achieve this is by using a QR code for your social media account, like Facebook.

Interested in getting a QR code for your Facebook page? Keep reading to learn how to make a QR code for a Facebook group, page, post, and more.

How do I get a QR code for Facebook page?

Creating a QR code for your Facebook page is a simple and powerful way to connect with your audience. 

By simply scanning the code, users can instantly access your page without needing to search manually. 

You can generate a Facebook QR code for your account or page using an advanced QR code generator with logo available online.

These tools are beginner-friendly and offer the flexibility to create either static or dynamic QR codes. 

Dynamic QR codes are particularly advantageous, allowing you to update or track engagement, making them ideal for promotional activities.

Wondering how to get a QR code for a Facebook page? Follow this step-by-step guide below to make a QR code for your Facebook page effortlessly and enhance your social media presence.

How to create a trackable QR code for a Facebook page: A step-by-step guide

We will guide you every step of the way in creating an effective QR code so you can make the most out of it and boost your presence on Facebook.

Here's how to make trackable QR codes with just a few steps:

Step 1. Open an advanced QR code software online

QR TIGER is a reliable and trusted QR code software in the online marketplace. 

You can sign up for a free account or invest in any of our annual plans to access more dynamic perks. As a welcome gift, you'll receive a US$7 discount on any yearly plan!

Click Facebook from the category and enter the URL of your Facebook page, personal, or event link in the Facebook you want to redirect your scanner. 

You can also use the social media QR code solution that will display all your social media handles in one optimized landing page when scanned. 

Step 2. Choose “dynamic”

If you need your QR code for the long term, use a dynamic QR code, as you can easily update it to another URL.

You can also monitor the performance of your dynamic FB QR code through the following metrics: number of scans, location, time, and devices used for scanning. 

Step 3. Click “Generate QR code”

Simply click on the button to generate your QR code. 

Step 4. Customize your QR code

A black-and-white QR code is much less interesting than one that is made just for you.

The first impression matters, and it will pull your customers’ attention. 

Add your logo and a frame with a call to action, and use your color scheme for a branded QR code. 

Step 5. Always test your QR code before printing or distributing it

Before deploying your FB QR code to your marketing material, always ensure that you entered the correct Facebook link and do a QR code test scan. 

How to access Facebook QR data? Simply scan the code using your smartphone camera or third-party Facebook QR code scanner.

Nevertheless, if you have already printed your QR code, you don’t need to worry if you’ve typed the wrong URL because you can edit it using a Dynamic QR code. 

Step 6. Download your Facebook QR and deploy it on your marketing campaign

You can download your Facebook QR  in PNG or SVG format! 

Both are great to use in print or online advertisements, but if you plan to scale your QR code to any size without affecting the quality, use the SVG format. 

Two types of QR codes for your Facebook: Static and dynamic

You can create two types of QR codes for your Facebook pages, accounts, or groups: static or dynamic.

How are static QR codes different from dynamic ones? Here are the features of these two QR code types:

Static QR code

• Free to create as many as you want
• No need for subscriptions
• Have unlimited scans of the QR code
• Free to customize 
• And will never expire!
• Not trackable and editable
• It doesn’t open the app; instead, it opens the browser 

If you generate your QR code in static form, you cannot edit its data and cannot track the scan data.

This means that if you want to replace the URL with another one for a Facebook page you want to drive traffic to, you have to create a new one and reprint your materials instead. 

Also, it doesn’t open and recognizes the Facebook app. Instead, it opens to the browser. 

However, if you’re a serious marketer, you need to track the improvement of your QR code scans. 

Tracking is for every business owner and marketer, allowing you to analyze your target market and get valuable insights!

If you want to track your QR scan data, use an FB QR code generator to create a more advanced type of QR code—dynamic QR. 

Dynamic QR code

• Needs an active subscription
• Ability to track the data of your QR code scans 
• You can edit your Facebook URL to any other URL 
• Saves you money from regenerating and reprinting a QR code
• Opens the Facebook app if installed on your mobile
• Retargeting tool (Google Tag Manager, Facebook Pixel)
• URL UTM builder for precise campaign tracking on GA4

These features make dynamic QR codes a better choice as you can maximize your Facebook QR campaign, redirect the stored URL to a different URL, and track your QR scans, which QR TIGER can provide.

Why is Facebook page QR code in dynamic form better?

An FB QR code in dynamic form allows you to track your QR code scans, such as the number of scans, the location of your scanners, when you get the most scans, and the device used by your audience. 

Tracking is vital as it gives you valuable insight into your audience’s profile and helps you better understand where you currently stand in your marketing campaign. 

• Are you getting enough traction in your QR code marketing campaign? 
• What improvement should you do more? 
• Are you getting enough sales and growth?

Dynamic QR codes require a paid subscription as they are an advanced type of QR code, allowing you to uncover these important statistics.

If you run a business FB page, generating a dynamic QR code is one way to increase your Facebook likes and followers in no time. 

Moreover, using a dynamic QR code for an FB page can save you money in the long run because you don’t need to re-print your QR code for the page if you change its URL. 

Just head over to the QR code generator dashboard and update your URL! You can even do this in real-time.

Ways to use a QR code for Facebook today and grow your brand recognition

Harnessing the power of QR codes for your Facebook business page can significantly enhance your brand recognition and streamline your audience’s journey to engaging with your page.

Here’s how QR codes can help you grow your Facebook presence and brand visibility: 

Take users directly to the ‘Like’ button of your Facebook business page with FB QR code

Inviting your audience to like your Facebook business page is essential for growing your online presence. 

While Facebook offers an option to invite friends to like your page, this feature is limited to online interactions. 

Offline, you need a tool to bridge the gap, and QR codes provide the perfect solution.

By incorporating a Facebook QR into your marketing materials, you can seamlessly connect your offline audience to your online page. 

Print your QR code on flyers, brochures, product tags, or magazines, enabling users to scan the code and directly access the “Like” button on your Facebook page. 

For businesses with a large audience, bulk QR code generation for Facebook URLs ensures scalability and ease of use.

Grow your Facebook likes, followers, and shares online with QR codes

A QR code tailored to your Facebook page is an effective way to boost your social media presence. 

With a simple scan, users are directed to your business page, where they can engage by liking, following, or sharing your content. 

This type of interaction is a powerful tool for businesses aiming to leverage Facebook’s marketing tools and advertising strategies.

Additionally, if you want to consolidate all your social media profiles, including Facebook, a social media QR code is an excellent choice. 

It allows your audience to access multiple platforms in one scan, simplifying their engagement and expanding your reach.

Promote events efficiently with FB QR code 

People use social media to promote their events, and Facebook is one of their leading outlets.

Any successful event campaign on Facebook has a common denominator: a Facebook event page. 

Sparking the interest of your audience online is influential in making your event successful. 

You can generate your QR code for your Facebook page and use it for your offline and online event campaigns, where people can indicate their interest in participating in the event or not.

Enhance social media presence using a social media QR code for Facebook

For businesses aiming to integrate their entire social media strategy, a social media QR code is an invaluable tool. 

Unlike a standard Facebook QR code, which redirects users to your page, a social media QR code provides access to all your platforms in one scan. 

This approach is particularly beneficial for enterprises looking to amplify their follower count while minimizing advertising costs.

Social engagement generates a ripple effect: when users interact with your posts, their network is notified, driving organic traffic to your profiles and even your website. 

This domino effect can significantly boost your brand’s digital footprint.

Drive engagement for restaurants, bars, and other businesses using Facebooks page QR codes

For industries like hospitality, using Facebook QR codes can drive customer engagement and satisfaction. 

Studies show that a vast majority of consumers rely on online reviews before making purchase decisions. 

By directing your audience to your Facebook review page with a QR code, you encourage them to leave reviews, like your page, and explore your business profile.

Include QR codes on table tents, receipts, flyers, or even product packaging to invite customers to engage with your Facebook page. 

Restaurants can take it a step further by integrating a menu QR code that links to an online menu, which can also connect to their Facebook page, enhancing visibility and customer involvement.

Promote your restaurants, bars, and other business establishments

QR codes make it easy for users to follow your Facebook page instantly. With just one scan, users are directed to your page without needing to search manually or type your profile URL. 

Whether you’re using a free or advanced QR code generator, this tool is extremely helpful for maximizing social engagement, driving traffic to your inbox, and establishing a strong online presence.

Facebook page QR code encourages people to follow you right away

Use QR codes for free or in advance to promote your Facebook profile or business page, maximize your social engagement, and drive users straight to your inbox. 

Moreover, the QR code is convenient as it can be quickly scanned using smartphone devices.

In just one scan, they’ll instantly land on your page without needing to go to your homepage and type your business profile.

Bonus: A QR code for the Facebook group and Facebook account 

Not only can you direct a Facebook QR to your account or page, but you can also instantly share your Facebook group with other users using a Facebook QR.

The platform actually has a QR code feature that is accessible only to group admins. If you're an admin of a Facebook group, you can only get the QR code when using a computer. 

Anyone scanning the QR code can see the About page and a request to join button.

A custom dynamic QR code for Facebook is more advantageous when using the group for community engagement and marketing purposes.

Not only can you promote your group, but you can also track real-time scan data, which translates to genuine interactions with your QR code.

Also, dynamic QR codes have a retargeting feature, providing you with the tool to reach out to previous visitors to your Facebook group or page by displaying ads related to your brand. 

Depending on the QR code platform, you can use Facebook Meta Pixel and Google Tag Manager.

Community engagement is one of the most powerful tools for businesses to build stronger relationships with customers and earn their trust and loyalty. 

Fostering this strategy through QR codes is the smartest move you can make.

Frequently asked questions

How to get QR code for Facebook page?

To get a QR code for your Facebook page, simply go to QR TIGER online and select Facebook QR solution. 

Put all the details and generate your own QR. Don't forget to customize and test the QR code before downloading it.

What is a Facebook check-in QR code?

A Facebook check-in QR code lets you check in on Facebook instantly by scanning it instead of taking some time to open Facebook, find the location, and check in.  

Businesses can use a Facebook check-in QR code to make it simple for their target audience to check in on their Facebook page.

This drives more traffic to their page and increases visibility.

How to make a QR code for a Facebook group?

To create a Facebook group QR code, follow these simple steps:

• Copy the URL of your Facebook group
• Choose Facebook from the category and paste the URL in the box provided
• Choose between Static or Dynamic
• Click Generate 
• Personalize your QR code and deploy it on your marketing materials

You can use a Facebook group QR code to grow your Facebook group.

How to create a Facebook event QR code? 

To create a Facebook event QR code, go to QR TIGER online. Select the QR code solution for Facebook and add the Facebook event link. Then, click "generate QR code, customize, and download."

Why is my Facebook QR code not working?

A QR code that is not working or failing to scan can be due to some underlying factors. Here are the 10 possible reasons:  

• The foreground color should be darker than the background (Do not make an inverted QR code color)
• Not having enough contrast in the QR code’s color
• The QR code is blurry
• The QR code is pixelated
• The sizing is not right 
• The placement is not correct
• The URL is wrong 
• The QR code is expired 
• The QR code is over-customized 
• Broken link