10 Ways to Use QR Codes on Shopping Windows

Placing QR codes on shopping windows can help any business boost revenue by increasing sales opportunities before a customer enters the store.

These codes can improve foot traffic and enhance the overall customer experience at your store. 

With one quick scan, customers can access a wealth of information and promotions and even make purchases without entering the store. 

But the benefits of QR codes go beyond these; they can also perform other functions that will help streamline your management and provide excellent customer service.

The good news is that brands of all sizes can now use a reliable QR code generator to create and incorporate QR codes into their operations.

Discover how QR codes can revolutionize your business in the article below.

10 ways to use QR codes for your store window

A Quick Response (QR) code is a matrix barcode that can store various data types. Users can then access the data by scanning the code with their smartphones.

What’s great about QR codes is that they will still work the same way, whether on a digital display or printed material.

You can use QR codes on your store windows to attract more people, and here are ten creative ways to use them:

1. Increase social media followers 

By creating a social media QR code, you can direct customers to your business’s pages, encouraging them to follow you and engage with your online content. 

Customers can quickly and easily access your business page or profile and stay up-to-date with your latest posts, announcements, and promotions.

It can help you build a stronger customer relationship and increase your online presence.

2. Gather customer feedback

Retail stores can efficiently ask customers to rate their experience at your store, provide feedback on your products, or suggest new products they would like to see in your store with just one scan. 

By making it easy for customers to provide feedback, you can gain valuable insights into your business and make improvements to keep customers returning.

3. Allow customers to sign up for loyalty programs

QR codes are a convenient way to promote customer loyalty.

By placing a QR code on your storefront, customers can quickly and easily sign up for your loyalty program, earning rewards for their continued patronage.

And with the ability to track customer behavior, you can better personalize their shopping experience and tailor rewards to their preferences.

4. Offer promos for customers

Everyone loves a good deal, and QR codes can be a great way to offer discounts or promotions to customers. 

For example, you could create a coupon QR code that links to a coupon offering 10% off purchases over $50. 

Customers who scan the code can quickly and easily access the voucher, which they can redeem at the checkout. 

It can encourage customers to purchase and return to your store for similar promotions.

5. Provide accurate information

Landing page QR codes are a great way to provide customers with detailed product descriptions, sizing charts, or instructions on using your products. 

With one scan, you can direct customers to a landing page with all the necessary information to make it easy for them to learn about your products and make informed purchasing decisions.

This strategy is beneficial for newly-opened businesses.

Naturally, people would wonder what you’re offering, and the landing page QR code is a convenient and fast way to show them what you’re about.

6. Let bypassers try on outfits virtually

With a QR code directing customers to a virtual try-on app or website, they can try on clothes from your store much easier and more conveniently.

It helps customers make informed purchases and enhances their overall shopping experience. 

7. Promote your app

If your store or business has an app, using an app store QR code can be a great way to promote it to customers. 

Brands can create a QR code that links to the App Store or Play Store, where customers can download your store’s app. 

It helps increase app downloads and engagement, as customers can quickly and easily access your app and stay up-to-date with your latest products.

8. Create a pre-ordering system

QR codes can streamline the ordering process and create a sense of exclusivity for your customers. 

You can create a URL QR code that directs them to a pre-order form, ensuring they don’t miss out on limited-time promotions or soon-to-be-launched products. 

Doing so helps you build hype around your product even before you release them and enables you to gauge demand and prepare inventory accordingly.

9. Share sustainability efforts

More and more customers are seeking sustainable brands.

They want to support companies whose operations and processes do not harm the environment.

QR codes can be a powerful tool for quickly sharing information about your sustainability initiatives.

Create QR codes that lead to a landing page highlighting your eco-friendly practices, such as using sustainable materials or reducing your carbon footprint.

QR codes itself is a sustainable technology as it is editable.

That means you don’t need to create QR codes again and again because you can update or edit your QR code content with new information anytime. 

10. Entertain people with interactive experiences

Retail stores can use QR codes to create interactive experiences that will get their customers hooked.

For example, you can place a QR code on your storefront that leads customers to a landing page where they can participate in a giveaway promo or a game where they can win prizes.

This strategy creates an engaging experience for your customers and encourages them to share your social media posts, boosting your promotion’s reach.

Static vs dynamic QR codes: Which should you use for store windows?

Before you go and make QR codes for your store windows, you need to know that there are two types of QR codes: static and dynamic. Learn how one differs from the other.

Static QR codes

A static QR code permanently embeds the information in its pattern; you cannot change your data once you’ve created the QR code.

This makes static QR codes suitable for your store’s website, online shopping platform links, and other data that won’t require frequent updates.

They’re also great for one-time marketing campaigns like a one-day sale or an upcoming anniversary promo.

If you use a static QR code for your store windows, you must know that your data size will affect its pattern. It’s best to keep your data small to maintain a neat-looking QR code.

Dynamic QR codes

Meanwhile, dynamic QR codes store a short URL in their patterns instead of hardcoding your embedded data. This allows you to edit your data within the QR code.

You can easily change your promotions, update your product offerings, or add new content to the landing page without creating a new QR code.

The short URL can do two things: redirect scanners to the link you’ve stored in the code, and lead them to a landing page where they can view and download embedded files.

You heard that right; dynamic QR codes can store files like documents, images, audio files, and videos.

Another advantage of using a dynamic QR code is the ability to track its scan metrics:  the total number of scans, the user’s location and device, and the time and date of each scan. 

With this data, you can analyze the performance of your QR codes, fine-tune your marketing strategy, and optimize your QR code campaigns for better results.

Related: Static vs. Dynamic QR Code: What is the Difference

Why you should use QR codes on shopping windows

Incorporating QR codes into your store window strategy can be a game-changer for your business. 

These versatile and practical digital marketing tools can work in print and digital advertisements, product packaging, and store windows. 

Here are five key reasons why you should consider placing QR codes on your storefront: 

1. Cost-efficient

QR codes are an incredibly cost-efficient marketing tool for businesses of all sizes. 

Compared to traditional advertising methods such as billboards or TV commercials, QR codes offer a much more affordable option for reaching potential customers.

Most QR code generator platforms, such as QR TIGER, offer tiered plans at relatively affordable prices; you can guarantee that you’ll find a plan that suits your needs and budget.

Additionally, dynamic QR codes allow you to track the success of your campaigns and adjust your strategy accordingly, further maximizing your return on investment.

2. Versatile

QR codes are extremely versatile in various ways. As mentioned, QR codes work the same across various media, whether print or digital. 

They can store different data types: websites, custom landing pages, and files, to name a few. You can also use them for multiple functions in different industries.

And on top of that, you can incorporate QR codes in many places. Aside from your store windows, you can include them in print ads, product packaging, business cards, and emails. 

This versatility allows businesses to reach customers through multiple channels and creates a cohesive marketing strategy across all touchpoints.

3. Improve customer experience

QR codes can greatly improve the customer experience by providing quick and easy access to information about products and services. 

For example, you can use QR codes to create interactive product demos, allowing customers to better understand your products before purchasing.

Additionally, you can use them to offer exclusive discounts or promotions, further incentivizing customers to buy.

4. Boost engagement

Creating interactive experiences and offering exclusive promotions through QR codes can generate a buzz around your business.

Customers who experience these will likely share it with their friends and followers on social media, boosting your business and increasing awareness.

QR codes can also make your campaigns more attractive.

Suppose you have a poster on your store window. Adding a QR code increases the chances of engagement since people would likely want to scan the code to see where it leads.

5. Sets you apart from competitors

By offering a more interactive and engaging shopping experience, customers will remember your brand better and recommend it to others. 

Here’s more: QR codes can provide valuable insights into customer behavior, giving you a competitive edge when personalizing the shopping experience and tailoring promotions to customer preferences.

How to create QR codes for your store window using a QR code generator

Are you looking for the right tool to create QR codes for your shop window? Look no further than QR TIGER—the most advanced QR code software online.

It has a wide range of QR code solutions and an easy-to-use, comprehensive customization tool for personalized, unique QR codes that would work for any marketing strategy. 

And aside from editing and tracking, QR TIGER offers additional advanced features for selected dynamic QR codes. On top of that, it’s ISO 27001 certified and GDPR compliant.

The best part? You can create QR codes for free even without an account. And signing up for one is easy, too—no credit card is required.

Follow this simple guide on creating a QR code for your store window: 

1. Go to a free QR code generator online.

Note: If you want to access more features, we suggest signing up for a freemium account or subscribing to any of our plans.

2. Select the type of QR code solution you want to generate.
3. Enter its required data, and select either Static or Dynamic. Then, click Generate QR code.

Note: You’ll need an account to use dynamic QR codes.

4. Customize your QR code’s appearance to make it visually pleasing and attractive.
5. Run a test scan first, then download your QR code.

Maximize your marketing potential with QR codes 

Adding QR codes on shopping windows can be a game-changer in marketing and customer engagement. 

Their versatility and flexibility can help you connect with customers in new and exciting ways.

With the right tools and strategies, you can create custom QR codes that offer a range of benefits, from driving social media engagement to tracking valuable customer data. 

And with an advanced QR code generator like QR TIGER, creating and managing your QR codes has never been easier and more affordable.

Start experimenting with QR codes today and see what results you can achieve for your business.